Bhale Bhale Magadivoy story is Lucky (Nani) has a problem. He keeps forgetting. He falls in love with Nandana (Lavanya Tripathi) at first sight. He fears that Nandana might not love him back if she comes to know about his amnesia problem. He hides his memory problem with her and tries to cover it up all the time. Meanwhile, Nandana’s father (Murali Sharma) is aware of Lucky’s memory problem. Rest of the story is all about how Lucky manages Nandana and her father and finally convinces them.